Xiaomi Delays SU7 Export and Boosts Parallel Market with Resellers (Official Site – Xiaomi)
Xiaomi has decided to delay the export of its new electric car, the Xiaomi SU7, focusing instead on establishing its production and meeting demand in the Chinese market.
The automaker used events like the “People, Cars and Homes Full Ecology” exhibition in Paris to promote its vehicle but does not plan to start exports before 2030. CEO Lee Jun stated that the company aims to be one of the top five global automakers but will only expand internationally at the right time.
Despite the absence of official exports, the Xiaomi SU7 is already being sold by independent importers. Russia has become the main destination, accounting for 50% of exports, while the Middle East represents 30%. This indicates that the electric car is spreading internationally even without Xiaomi’s direct involvement.
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Resellers are showing interest due to significant profits obtained from reselling the vehicle, with margins ranging from $1,400 to $8,250. The expectation is that the Xiaomi SU7 will soon be seen in different markets after successful tests in China.
Source: Quatro Rodas | This content was created with the help of AI and reviewed by the editorial team.
