Toyota reveals that 150 million of its vehicles are still on the road and expands focus on connectivity and customer support

Toyota Corolla 1970. Foto: Wikimedia
Toyota Corolla 1970. Photo: Wikimedia

Toyota has revealed that around 150 million of its vehicles are still in circulation worldwide, an impressive figure considering the estimated 1.64 billion vehicles globally, meaning nearly 1 in every 10 cars on the road is a Toyota.

Despite a slight 3.7% drop in deliveries in 2023, the company maintained its global sales leadership for the fifth consecutive year, surpassing the Volkswagen Group. Last year, more than 10.8 million vehicles were sold across the Toyota, Lexus, Daihatsu, and Hino brands.

The automaker is betting on new revenue sources with its massive fleet in use. In addition to selling parts and accessories, Toyota aims to grow in the used car market, subscription services such as smart navigation, music streaming, and in-car Wi-Fi, as well as in insurance and financing—which, according to its CFO, could even surpass the profits from selling new vehicles.

Since producing its first vehicle in 1935, Toyota has manufactured 300 million units, with the Corolla standing out at 53.4 million units alone. Most of the production was carried out in Japan (180.5 million), with the remainder in international factories.

The company expects to further strengthen its financial performance by the end of the 2026 fiscal year, leveraging its global customer base and active vehicle fleet.

Source: Motor1.com | Photo: Christina Telep – Unsplash | This content was created with the help of AI and reviewed by the editorial team

Back to top