The color of a car can directly influence its resale value, according to a study by iSeeCars involving 1.2 million used vehicles.
Bright colors like yellow, orange, and green depreciated the least after three years of use, with decreases below the overall average of 31%. More common colors such as white, black, and gold were among those that lost the most value, precisely because they are more abundant and less distinctive in the used car market.
The type of vehicle also affects the impact of color. Orange or green pickup trucks and SUVs held their value better than versions in black, white, or brown. Among minivans, green ones stood out as the least depreciated, losing only 15.3% of their value in three years. Conversely, red pickup trucks led depreciation in the category, with a drop of nearly 29%.
According to experts, this difference is due to the distinction that brighter colors offer buyers. Cars in neutral tones make it easier to compare prices and look for the cheapest option, which reduces their appeal and market value.
Therefore, those who plan to resell their car in the future might benefit from choosing less conventional colors.
Source: Motor1.com | Photo: Unsplash | This content was created with the help of AI and reviewed by the editorial team
