BMW and Kith launch limited edition of the XM SUV and exclusive clothing collection in unprecedented collaboration

BMW and Kith launch limited edition of the XM SUV and exclusive clothing collection in groundbreaking collaboration (Instagram @kith)

BMW and the streetwear brand Kith, in their third collaboration, unveiled the limited edition XM Kith SUV and a customized 1981 M1 during Art Basel Miami 2024.

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Only 47 units of the XM Kith will be produced, available in Frozen Techno Violet and Frozen Black, with exclusive details such as the Kith logo. Kith also launched a luxury men’s clothing line inspired by BMW, which includes t-shirts, sweaters, pants, and accessories like bags and cushions.

+ Click here to see photos of the vehicle

The highlight of the event was the M1, which was restored and adapted to align with the XM Kith’s style, maintaining similar paint and design improvements. While the M1 is not for sale, buyers of the XM Kith will be able to choose between the two exclusive colors. The SUV is equipped with a 738-horsepower plug-in hybrid engine and can accelerate from 0 to 96 km/h in 3.4 seconds, while the M1, with 277 horsepower, reaches that speed in 5.4 seconds.

The Kith clothing collection for BMW features pieces with the brand’s traditional logo and exclusive designs, including t-shirts, sweaters, and accessories like floor mats and water bottles. Item prices start at $50, with sweaters and pants in the $200 to $300 range. The most expensive items, such as jackets and bags, range from $600 to $1,200. The XM Kith will be available for purchase starting December 6, priced at $200,175.

+ Click here to see photos of the clothing collection

Source: Car and Driver | Photo: Instagram @kith | This content was created with the help of AI and reviewed by the editorial team