Ford salesperson vents about the reality of the automotive market in the U.S.

Vendedor da Ford desabafa sobre realidade da venda de carros: "Não consegui fechar negócio"
Ford salesperson vents about the reality of car sales: “I couldn’t close the deal” (Photo: TikTok)

A Ford dealership salesperson posted a video to vent about the reality of car sales after receiving an unusual request from one of his potential customers.

Scott Wilson, who works at the Crossroads Ford Dunn-Benson dealership in Cleveland, Ohio (USA), spoke about the “reality of car sales” while recounting that he received a customer with a rather unusual request at his store.

“A customer pulled into the parking lot [and] asked about a 2026 Bronco. We don’t have [2026 vehicles] here on the lot yet. He asked about building one,” Wilson began in the video.

He then replied: “We can definitely build one for you, sir, but unfortunately, it takes about three to four months to get here.”

That’s when the man said that the last time he ordered a Ford vehicle to be built for him, the process took only six weeks. “So my [next] question was, ‘Well, when was that?’ And he said, ‘1971,’” Wilson recounted.

“More than 50 years ago. Yes, building a car takes longer now than it did in 1971. No, we cannot build a brand-new car from scratch to your specifications in six weeks. Needless to say, I didn’t close the deal, but [we move on] to the next one.”

“Not every [customer who walks into the store] is a win. Some are frankly hilarious. This one was interesting,” Wilson wrote in the caption of the clip, which has already received more than 1,000 views.

Ford can absolutely build a new car in six weeks, [but] they won’t [do it] until more 2025 Broncos are sold. Good luck with that,” wrote one TikTok user in the comments section.

“If you can’t do it, then someone else can,” another commented. “Six weeks is halfway there. Patience is a virtue,” wrote a third internet user.

Photo and video: TikTok @scottinsales. This content was created with the help of AI and reviewed by the editorial team.

@scottinsales Ever lot up isn’t a winner, some are down right hilarious, this one was interesting. #carsales #foryoupage #fordperformance #chevy #kia ♬ Jethro – Thundercat

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